Know Exactly Where Every Dollar Comes From — and Where It Leaks
Most gym owners know their top-line revenue. Few know which services are profitable, which members are most valuable, or how much money they're losing to failed payments every month. GymWyse gives you real-time revenue intelligence with per-service P&L, automated payment recovery, and financial forecasting that turns gut feelings into data-driven decisions.
Flying Blind on Your Gym's Finances
You know your total monthly revenue. But do you know your per-service margin? Can you tell which membership tier generates the most lifetime value? Do you know how much you're losing to failed payments every month? Most gym owners are making pricing, staffing, and investment decisions based on top-line numbers that hide the real story. Your group classes might be full but unprofitable once you factor in instructor costs. Your premium membership tier might have the highest churn. Your personal training revenue might be growing while its margin is shrinking. Without per-service financial intelligence, you're optimizing blindly.
Of gym owners can't identify per-service margins
Average revenue lost to failed payments
Revenue variance hidden by top-line reporting
A Financial Command Center for Your Gym
Real-time MRR dashboard. Revenue broken down by stream: memberships, personal training, group classes, retail, day passes. Per-service P&L showing true margin after costs. Failed payment recovery that works automatically. Financial forecasting based on current trends and seasonal patterns. Tax-ready exports your accountant will love.
Revenue visibility
Broken down by service
Average payment recovery
All analytics included
Revenue Intelligence, End to End
Four integrated modules that give you complete financial visibility across your gym.
Real-Time MRR Dashboard
Live MRR tracking with trend visualization. Month-over-month and year-over-year comparisons. Revenue breakdown by source. Membership growth, contraction, and net new tracking. Expansion revenue from upgrades and add-ons.
- Live MRR tracking updated continuously as transactions occur
- Month-over-month and year-over-year comparison overlays
- Revenue breakdown by source with visual trend lines
- Membership growth, contraction, and net new tracking
- Expansion revenue from upgrades and add-ons
Per-Service Profitability
Revenue and cost breakdown for every service: memberships, PT, classes, retail, day passes. True margin analysis factoring instructor costs, room allocation, equipment, and overhead. Identify your most and least profitable offerings. Make data-driven pricing and scheduling decisions.
- Revenue and cost breakdown for memberships, PT, classes, retail, and day passes
- True margin analysis factoring instructor costs, room allocation, and overhead
- Identify your most and least profitable offerings at a glance
- Data-driven pricing and scheduling decisions backed by real numbers
Payment Recovery Engine
Smart retry logic learning optimal timing for each member. Self-service card update flow via mobile. Automated follow-up sequences for persistent failures. Dashboard showing recovery rates, amounts, and trends. Average gym recovers $2,100/month in payments that would have been lost.
- Smart retry logic that learns the optimal day and time for each member
- Self-service card update flow via mobile in under a minute
- Automated follow-up sequences for persistent failures
- Dashboard showing recovery rates, amounts, and trends
- Average gym recovers $2,100/month in payments that would have been lost
Financial Forecasting & Reporting
Revenue projections based on current membership base, churn rates, and seasonal patterns. Cash flow forecasting. Tax-ready monthly and annual financial summaries. Exportable reports for accountants, partners, and investors. Custom date ranges and comparison periods.
- Revenue projections based on membership base, churn rates, and seasonality
- Cash flow forecasting with 30, 60, and 90 day forward views
- Tax-ready monthly and annual financial summaries
- Exportable reports for accountants, partners, and investors
- Custom date ranges and comparison periods
Summit Fitness, Denver
380-member gym with multiple revenue streams
Challenge
Revenue was growing on the top line but margins were shrinking. Owner had no visibility into per-service profitability. Failed payments were written off as a cost of doing business — $2,400/month going unrecovered. Monthly financial close took 2 days of manual spreadsheet work.
Solution
Deployed GymWyse revenue analytics across all service lines. Immediate visibility revealed personal training margins had dropped to 22% due to trainer pay increases that weren't reflected in pricing. Failed payment recovery went from manual follow-up to automated.
Recovered in failed payments
Overall margin improvement
Monthly financial close time
Net revenue impact from pricing corrections
“I thought I knew my business. GymWyse showed me I was only seeing the surface. Our personal training revenue looked great on paper, but margins had eroded to 22% because we hadn't adjusted pricing when we raised trainer pay. That single insight led to a pricing correction worth $4,200 a month.”
Amanda Fischer
Owner, Summit Fitness
Track Every Revenue Stream in Real Time
Six revenue categories, each with dedicated analytics and margin tracking.
Memberships
MRR, growth/contraction, tier analysis, lifetime value by tier, churn by tier
Personal Training
Session revenue, trainer margins, package utilization, retention rates
Group Classes
Per-class revenue, instructor costs, capacity utilization, profitability ranking
Retail & POS
Product margins, inventory tracking, top sellers, attach rates
Day Passes & Drop-ins
Volume trends, conversion to membership, revenue per visit
Recovery Revenue
Failed payment recovery, dunning success rates, recovered amount tracking
“The per-service P&L was an eye-opener. We discovered our kids' classes were losing money, our smoothie bar was barely breaking even, and our premium PT sessions had the highest margin of anything we offered. We restructured accordingly and added $3,400 to monthly revenue.”
Carlos Ruiz
Owner, Vanguard Fitness
“Our accountant used to dread tax season because I'd hand her a pile of bank statements and spreadsheets. Now I export a clean financial summary from GymWyse in 10 minutes. She actually thanked me.”
Jenny Liu
Owner, Balance Studio
Frequently Asked Questions
Common questions about GymWyse revenue intelligence.